Test Bank For The Management of Technology And Innovation A Strategic Approach 2nd Edition By Margaret A. White
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ISBN-13: 978-0538478229 ISBN-10: 0538478225
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Test Bank For The Management of Technology And Innovation A Strategic Approach 2nd Edition By Margaret A. White
Part 1, Chapter 2—Strategy Process and the Management of Technology and Innovation
MULTIPLE CHOICE
1.Strategy can be defined as:
|
a. |
Process whereby new and improved products, processes, materials, and services are developed and transferred to a new plant or market where they are appropriate |
|
b. |
The critical tools, methods, and systems employed in the creation of goods or in providing services |
|
c. |
A coordinated set of actions that fulfill the firm’s objectives, purposes, and goals |
|
d. |
The systematic gathering of information that leads to the generation of feasible alternatives for the firm |
|
e. |
An industrial integration view of the firm based on industrial organization economics |
ANS: C PTS: 1
2.Linux is an example of continuous technology because:
|
a. |
the changes in the program are dramatic |
|
b. |
the changes in the logic of the system happen over a relatively short period of time |
|
c. |
the changes are implemented by a large number of individuals from all over the world |
|
d. |
the technology changes are so disruptive that change happens continuously |
|
e. |
it is not an example of continuous technology |
ANS: B PTS: 1
3.What was the common mistake of Polaroid, Swiss Watch, and the United States steel industry?
|
a. |
Giving technology away to competitors |
|
b. |
Failing to improve their technology |
|
c. |
Loss of government backing |
|
d. |
Intervention of the WTO |
|
e. |
Failing to form international alliances |
ANS: B PTS: 1
4.The domains that firms need to ensure are consistent with their strategy include all of the following except:
|
a. |
Structure |
|
b. |
Employee hiring and relations |
|
c. |
Decision making |
|
d. |
Incentives |
|
e. |
Industry structure |
ANS: E PTS: 1
5.The impact of a strategy comes from the firm setting a clear direction and taking actions that are consistent with that strategy. The common areas that the firm needs to focus on include:
|
a. |
Incentives |
|
b. |
Structure and decision making |
|
c. |
Communication and employee relations |
|
d. |
Culture |
|
e. |
All of these choices |
ANS: E PTS: 1
6.Capabilities are:
|
a. |
Skills the firm develops |
|
b. |
The strategic direction the firm will seek to pursue |
|
c. |
The building blocks for the value chain analysis |
|
d. |
The building blocks of the five forces analysis |
|
e. |
Central to the analysis of complementors |
ANS: A PTS: 1
7.Capabilities are typically classified as either ____ or ____.
|
a. |
technical − implementation |
|
b. |
market − formulation |
|
c. |
implementation − critical |
|
d. |
technical − market |
|
e. |
implementation − formulation |
ANS: D PTS: 1
8.Technology’s impact on the competitive environment is disruptive if:
|
a. |
The change and impact is dramatic in society from the technology |
|
b. |
There is a constant flow of small changes in the technology |
|
c. |
The technology has not substantively been present before |
|
d. |
The technology places existing industries out of business |
|
e. |
There is no impact from the technology |
ANS: A PTS: 1
9.Each of the following are stages in the technology life cycle according to the S-curve except:
|
a. |
embryonic |
|
b. |
growth |
|
c. |
maturity |
|
d. |
aging |
|
e. |
death |
ANS: E PTS: 1
10.When a firm uses technology in a(n) ____ manner it employs a technology in a manner not being used by competitors.
|
a. |
Reactive |
|
b. |
Preemptive |
|
c. |
Offensive |
|
d. |
Protective |
|
e. |
Defensive |
ANS: C PTS: 1
11.Firms that use technology in a similar manner as other firms in its industry are using it in a(n) ____ manner.
|
a. |
Offensive |
|
b. |
Defensive |
|
c. |
Substitute |
|
d. |
Competitive |
|
e. |
Innovative |
ANS: B PTS: 1
12.Sotheby’s used technology in a(n) ____ manner by signing an agreement with EBay to gain a competitive advantage over Christie’s.
|
a. |
Offensive |
|
b. |
Aggressive |
|
c. |
Defensive |
|
d. |
Reactionary |
|
e. |
Competitive |
ANS: A PTS: 1
13.The strategic process DOES NOT include which of the following steps:
|
a. |
Evaluation/Control |
|
b. |
Planning |
|
c. |
Implementation |
|
d. |
Approval |
|
e. |
These are all steps in the strategic process |
ANS: D PTS: 1
14.____ is the gathering of information that leads to the generation of feasible alternatives for the firm.
|
a. |
Planning |
|
b. |
Implementation |
|
c. |
Evaluation |
|
d. |
Control |
|
e. |
Analysis |
ANS: A PTS: 1
15.The ____ should identify in relatively few words what is unique about the firm and the scope of activities it wants to pursue.
|
a. |
Goal statement |
|
b. |
Mission |
|
c. |
Prospectus |
|
d. |
Strategic plan |
|
e. |
Industrial analysis |
ANS: B PTS: 1
16.Which of the following is not one of the levels of strategy?
|
a. |
Corporate |
|
b. |
Functional |
|
c. |
Industrial |
|
d. |
Business |
|
e. |
All of these choices are levels of strategy |
ANS: C PTS: 1
17.Corporate strategy establishes:
|
a. |
How domains such as marketing will operate to achieve strategic goals |
|
b. |
How individual businesses will operate |
|
c. |
What industries and businesses the firm will compete |
|
d. |
How individuals will progress through the corporation |
|
e. |
The defensive use of technology in the firm |
ANS: C PTS: 1
18.Business level strategy establishes:
|
a. |
How domains such as marketing will operate to achieve strategic goals |
|
b. |
How individual businesses will operate |
|
c. |
What industries and businesses the firm will compete |
|
d. |
How individuals will progress through the corporation |
|
e. |
The defensive use of technology in the firm |
ANS: B PTS: 1
19.Who are the firms or individuals that provide input into the ultimate output of the industry?
|
a. |
Distributors |
|
b. |
Suppliers |
|
c. |
Retailers |
|
d. |
Corporate Headquarters |
|
e. |
Buyers |
ANS: B PTS: 1
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